May 29, 2023
Let us put a spring in your step
Make your way to the vineyards of Bordeaux as Allan Sichel, President of Bordeaux Wines, brings you the latest news and insights. You’ll also enjoy an update on our impressive progress in the field of sustainability from Technical Director, Marie-Catherine Dufour. The latest export data and consumer trends are brought to you by UK Marketing Manager, Cécile Huvé. The Bordeaux Bulletin is an unmissable session to help you maximise your Bordeaux sales.
Did you miss our very first Bordeaux Bulletin last month? To watch the Bordeaux Bulletin session, click here.
JULY… Bordeaux by the Glass
We’ve linked up with restaurant bible SquareMeal to run an exclusive on-trade promotion this July, giving diners the opportunity to (re)discover Bordeaux by serving them Bordeaux By The Glass.Over 25 restaurants across the UK have signed up to offer at least 2 Bordeaux wines, ‘by the glass’, one of which will be a white, rosé or crémant.
Find out more about this promotion by contacting teambordeaux@cubecom.co.uk.
SEPTEMBER… Bordeaux Wine Month returns
With a proven track-record of driving sales, Bordeaux Wine Month has become one of the most anticipated campaigns in the wine trade calendar. Independent retailers can sign up for promotional support to run Bordeaux-focused activities during the month of September, showcasing the incredible diversity, quality and great value that modern Bordeaux has to offer. Let’s make Bordeaux Wine Month 2023 the most successful yet!
Register your interest by emailing us at teambordeaux@cubecom.co.uk
SEPTEMBER…
Brush up on your knowledge of Médoc this September as GO Médoc hosts a series of events aimed at both trade and consumers. Ecole du Vin tutors will be running tastings throughout the month: Leona Di Pasquale will be leading a tasting for the Hawksmoor team in London while Nina Cerullo will offer virtual sessions. Laura Clay will be hosting a tasting at 67 Pall Mall for its members and Mike Turner will be charming visitors to the Abergavenny Food Festival with tastings at the Médoc Bar.
Find out more by contacting teambordeaux@
COMING THIS AUTUMN… Bordeaux Blend on Tour 
Following its success in 2022, Bordeaux Blend is back and this time we’ll be setting up on London, Bristol and Manchester. Each session will kick off with a short-masterclass led by our expert Ecole du Vin de Bordeaux tasting, followed by winemaker-hosted speed tastings, before you head to the blending room, where you will have the chance to try your hand at the art of blending and make your very own red Bordeaux Blend. A fantastic opportunity to develop your knowledge of Bordeaux, Bordeaux Blend also provides unique and unexpected opportunity for team-building and training. A dedicated session for consumers, Bordeaux Mix Up, featuring wine and mixing decks will also take place in London.
Watch this space for dates or contact us now to express your interest.
Team training opportunities, masterclasses and trade trips.
There will also be team training opportunities, masterclasses a
Follow us on social media @bordeauxwinesuk to keep up to date with the latest opportunities or drop us a line at teambordeaux@cubecom.co.uk
